Option to Unsubscribe from All Communications
M
Michael Cooper
If someone unsubscribes from an email via an automation (or sequence), it would be great to have a clearer message about what they are unsubscribing from, or give them an option to unsubscribe from transactional, campaigns and/or SMS. When a subscriber unsubscribes in this scenario, they are given a message "From now on you will not receive our newsletters." however, that's exactly what they would be receiving because a newsletter could/would generally be sent via an "email campaign" which they don't get unsubscribed from.
I also tried to setup an automation to set "If Unsubscribed" then "Mark subscriber as unsubscribed from both mailing and SMS lists" but this doesn't seem to update the subscriber if they unsubscribe from a transactional email. This would also be a suitable alternative if it would work.
I needs to be much clearer about what subscriptions are to both customer and user of Sender.
Thank you!
Gabrielle Sender
Merged in a post:
Unsubscribe with spam complaint
C
Carole Asselin
When someone unsubscribes with a spam complaint, they are not completely unsubscribed from ALL emails. In fact, they might still get transactional emails, from a welcome series or onboarding automation. I feel that if someone unsubscribes with apam complaint, they should automatically be unsubscribed from everything, otherwise, it just risks generating a second spam complaint from the same contact.
Gabrielle Sender
Merged in a post:
Option for unsubscribing by user
C
Carole Asselin
If someone unsubscribes from an email campaign, they might not know they might still be receiving transactional emails since the unsubscribe does not automatically apply to all communications. Instead of a simple "You are now unsubscribed", maybe have an additional message stating something like "You might still be subscribed to receive transactional emails. Do you want to unsubscribe from all communications with ...? If so, click the button below"
That way, the contact won't receive emails when they expected to have been removed from the list (reducing the risk of spam complaints), and giving them an active role in managing their subscription.